For MLM Pros: June 2007

Use this guide to evaluate any MLM!

8 Areas to Study when Evaluating a MLM Company

1. Management Team:

Many companies have a good product, but most companies do NOT have a good management team. Being a scientist, for example, takes certain drive and skill that is not common to the average person. The same is true of running a company.

It is not common to be able to find an individual or team that have the experience or know-how to manage an MLM company through growth and the many challenges of the industry.

It is liking walking through a mine field; most get blown up. But in a mine field there is a certain designated path that will get you through; but the only problem is, that only a few know the path. The same is true in managing a company.

Also, two major qualities that are lacking in most management teams are INTEGRITY & ABUNDANCE Mentality. It is very common for a management team to change the Comp Plan to their advantage, not the distributors advantage. Most management teams operate out of a mentality of Scarcity, not Abundance. Also, most management teams reflect the culture of our society rather than the culture of integrity, gratefulness, blessings, and abundance for the distributors.

2. Company's Age:

98% of all companies fail in the first 2-3 years. 95% fail with the first 5 years. Are you willing to take that gamble with your family when there are stable and profitable companies out there older than 5 years?

3. Breakthrough Product:

For best success you need a Unique, Emotional, and Consumable Product.

4. Duplication System:

You can be the top retailing distributor in the company, but can't touch the profits that come from a duplicateable distributorship system that works for all. J. Paul Getty once said: "I would rather earn a living from 1% of the efforts of a 100 people, than from 100% of my efforts." That statement is only true when the company has unquestionable integrity and an affordable Duplication

System that works for the common person. The start-up fee for less than $40 is a winner! It includes a website and state of the art training material, plus an upline of business partners that is totally dedicated to your success!

5. Compensation Plan:

You want to have both fast up-front money along with major residual income.

Most companies are more interested in looking out for management and the top distributors.

6. Timing:

Timing is everything. First of all, there have only been 8 or 9 MLM companies that reached a $billion in sales.

---The Wellness Industry is Bigger than the internet & even technology & the gap is rapidly widening.

--- "By the end of this decade, 2010, the wellness industry will exceed $1 Trillion." ---Paul Zane Pilzer

--- "Over the next ten years, we are poised to create an additional ten million millionaires; raising the total number of US millionaires to more that 18.5 million by 2016." -----Paul Zane Pilzer

There are almost 300 nutrition companies now. Most of them don't have any money back guarantee unless the distributor takes the loss. A few have a 30 day, and even fewer have a 60 day, and I was told there is one or two companies with a 90 day money back guarantee.